Back in October we worked with the road safety awareness charity ‘Brake’ in pledging to provide each school child between the ages of four and seven years old in Chester with a free high-visibility vest. We’ve managed to give away nearly 5,000 vests so now we’ve turned our hand to road safety week.
The week is co-ordinated by Brake and aims to raise awareness about the 5 deaths and 66 injuries which take place every day on UK roads.
Every day this week, we will be tweeting and blogging to provide you with information about road safety, and encouraging you to commit to key aspects of driving behaviour which will greatly help to keep you and others safe on the roads. Today’s topic is driving Slowly – making sure that you are going at a safe speed for the conditions.
Brake are launching their new campaign GO20 today.This campaign aims to raise awareness about the benefits of slowing down to 20mph around schools, homes and shops.
Decreasing your speed to 20mph can make all the difference to your stopping speed. This is obviously extremely important in busy areas. There are a whole host of other benefits, with safer communities leading to more walking and cycling, meaning less pollution as well as lower costs to the NHS.
A spokesperson from Brake said: “Lower urban speeds are particularly good for kids. Research shows children struggle to judge speed when vehicles are doing more than 20mph, yet some drivers expect them to keep out of the way or pay the price. We say
kids – and everyone else! – should be able to walk and cycle without their lives being endangered.”
Small increases in speed will make a differecne to your stopping distance. The minimum stopping distance you can expect if you travel at 20mph is 12 metres or three car lengths. Increase your speed to 30mph and the stopping distance is at least 23 metres or six car
lengths. Click here to play Brake’s online stopping distance game: http://www.2young2die.org.uk/Tools/stopping-distances.html.
If you drive, you can make a huge difference now, by making a simple pledge: stay well within limits, and slow down to 20mph around homes, schools and shops, even where the limit is still 30. You will be helping to protect people, doing your bit for your community, and you’ll hardly notice the difference to your journey time. In fact, you may find journeys smoother, less stressful, and you may use less petrol.
So, if you do one thing today, make it this: slow down!